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Contact US

We would love to hear from you! Feel free to reach out using one of the forms below. Simply select the subject of your message from the dropdown. 


To explore our current job openings and exciting career opportunities, please visit our Careers page. We appreciate your interest in joining our team! 

Corporate Partnerships

For interest in establishing an official partnership with American Licorice Company, please contact Community Relations Manager, Nicole Krol, at

Charitable Contributions & Donations

In our commitment to community engagement, we aspire to uplift and empower the very communities in which we reside and operate. We invite you to explore our Charitable Contributions and Donations page, where you can view our guidelines and request monetary or product donations. 

Media Requests & Inquiries

For any media requests and inquiries, contact us by email:

Online Order Help

Your order number can be found in the confirmation email with the subject, “Thank you for your order!” from one of the following:

  • American Licorice Company
  • Sour Punch Candy
  • Red Vines Candy
  • Torie & Howard Candy

**Please be aware that response times exceeding 24 hours may occur.
If you are having issues placing an order please email

Product-Related Issues

Below, please provide a detailed explanation of your product-related issues (pertaining specifically to the product). For order help, please instead select “Order Help” in the dropdown. 

*Product UPC (found below the barcode) 

**Please be aware that response times exceeding 24 hours may occur.

Reward Points

Our rewards program gives you the chance to earn discounts, free products and more. Earn points every time you shop at

Start Earning Points

(find Share, Follow, and Like links here: GET POINTS):

  • Account Sign Up: 200 Points
  • Place an order: 10 Points for ever $1 spent
  • Share our X/Twitter pages: 15 Points each
  • Share our Facebook pages: 15 Points each
  • Follow us on X/Twitter: 15 Points each
  • Follow us on Instagram: 15 Points each
  • Like our Facebook pages: 15 Points each
  • Leave a Review: 50 points

Redeem Your Points

  1. Log in to your account
  2. Access the Rewards Panel:
    You can access the Rewards Panel by clicking “Rewards & Loyalty” on the left navigation of your account page or by clicking the gift box icon in the lower right corner of the screen.
    For quicker navigation, you can also click here to open the Rewards Panel.
  3. View Available Points:
    Upon entering the Rewards Panel, you will see your current point balance displayed prominently.
  4. Explore Rewards Options:
    Scroll down to the “Ways to Redeem” section to view the available rewards and their respective point requirements. Rewards you’re eligible for will have a red “Redeem” button.
  5. Select a Reward:
    Choose the reward you wish to redeem by clicking or tapping on the corresponding “Redeem” button. You can see the rewards you’ve already redeemed (but might not have used yet) under “Your rewards”.
  6. Discount Code Generation:
    Upon redeeming a reward, a unique discount code will be generated so you can:
    • Redeem instantly – Click “Apply code” to instantly add the discount to your cart
    • Save for Future Use – Copy or note down the code to use your reward at checkout anytime
  7. Applying Discount Code at Checkout:
    If you did not click “Apply code” when redeeming your reward (which means it is not automatically applied to your cart), you can manually enter the code during checkout. Once you enter the checkout screen, simply enter the coupon code into the designated “Discount code or gift card” field and click “Apply.”


If you encounter any issues during the redemption process, contact (**Please be aware that response times exceeding 24 hours may occur.)


Show your friends a little love (and reward yourself too!) by sharing on social media and email. Give someone 10% off their first online order, get $10 when they place an order.


SNAPS® are not currently being produced.

American Licorice Company’s marketing and innovation teams have made the decision to halt production of Snaps® for the foreseeable future.

If Snaps® candy makes a return, it will be announced on our websites, social media platforms, and via email to anyone who signs up below or has signed up for our Snaps newsletter in the past.

Supply Chain Partners

If you are an ingredient & packaging supplier or logistics & transportation provider please visit our Supply Chain Partners page for more information.

Wholesale Inquiries

We appreciate your interest in doing business with us! To register for a wholesale account, please fill out the form on our Wholesale Account Registration page*PLEASE NOTE: We do not permit reselling through third-party platforms.

For international customers, please contact us by email:

For any other wholesale inquiries please contact us by email:

General Inquiries

For inquiries unrelated to the topics listed in the dropdown above, kindly reach out to us via email at

Information Removal Request

By submitting this form, you are requesting the removal of all your information from our systems. 

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